Rip. Mix. Burn!
Tuesday, Aug 8 2017 01:00
| advertising, Apple, History, Music, Technology
| Permalink
I was recently reminded of Apple's Rip. Mix. Burn ad campaign. I remember at the time there were some MP3 players on the market (no iPod yet) which had an amazing 15MB of space on them, and SD cards cost a fortune. Nice proof of concept, but CDs were way cheaper. If course, by that time, I was already Rip, Mix, Burning. The software to mix (actually mix, not just re-arrange tracks) was a pain, it crashed, and my save files corrupted before I could burn them into my own mixes. Oh well. Fun times ;-) I wasn't a huge fan of the iMac design of those times, but I loved the clamshell iBook.